Marc Beckman

Marc Beckman is an accomplished figure in the fields of branding, advertising, and business development, known for his innovative approach in combining commercially oriented principles with creative branding strategies. He is the founder of DMA United, a company that stands out for executing communication campaigns and new business development for internationally acclaimed individuals and brands. Some of the notable names associated with DMA United include Karl Lagerfeld, Barneys New York, Pepsi, NBA, Russell Westbrook, Major League Baseball, the Council of Fashion Designers of America (CFDA), Wynton Marsalis, and Nelson Mandela Media. The agency's unique polycultural platform positions it at the intersection of style, design, fashion, music, sports, technology, and the arts.

Beckman's expertise extends to structuring high-profile deals and partnerships, focusing on merchandising, commercial endorsements/sponsorships, and multi-media development. His work has resulted in significant financial exchanges worldwide, including collaborations like Russell Westbrook x Barney New York, Pepsi x Puma, and NBA x Bloomingdales. In addition to his business achievements, Beckman is a respected academic, serving as an Executive in Residence and Adjunct Associate Professor at NYU Stern School of Business since 2018. He holds a JD from Hofstra University School of Law and a Bachelor of Liberal Arts from Boston University. Beckman is actively involved with the CFDA, mentoring and structuring publishing deals, and is a frequent guest lecturer at NYU Stern and Columbia University. He resides in Manhattan with his wife, Alice Roi, and their children, Jude and Damaris.