Nicole Sales Giles

Nicole Sales Giles, the Business Director of Digital Art Sales at Christie's, has played a pivotal role in integrating NFTs into the prestigious auction house's repertoire. Joining Christie's in 2012, she has held various positions, primarily within the 20th and 21st-century art departments in New York. With a background in Art History and Economics from Duke University and an MBA from Columbia Business School, Nicole has been instrumental in Christie's digital transformation.

In March 2021, she facilitated the historic sale of Beeple's "Everydays: The First 5000 Days," marking the first purely digital artwork sold at a major auction house. Her role has evolved to focus exclusively on NFTs, reflecting the growing importance of digital art in the contemporary art market. Nicole's work at Christie's involves not just selling art but also educating traditional collectors about the value and significance of digital art. Under her leadership, Christie's has become a key player in the NFT space, auctioning off digital artworks as part of their modern and contemporary sales and continuously exploring innovative projects in the Web3 domain.